Marketing That Moves the Needle: Best Practices in New Mover Campaigns

Marketing That Moves the Needle: Best Practices in New Mover Campaigns

A move to a new residence is a significant event for consumers, and triggers a series of needs that marketers can leverage to acquire those movers as.

Site Selection Best Practices Q&A: Quantifying Competitive Impacts

Site Selection Best Practices Q&A: Quantifying Competitive Impacts

In the third installment of our series focused on site selection best practices, industry experts Suzanne Beltran and Bill McKeogh discuss both the.

Site Selection Best Practices Q&A: The Importance of Site and Situational Characteristics

Site Selection Best Practices Q&A: The Importance of Site and Situational Characteristics

In the latest Intalytics’ series about site selection best practices, our team discusses the factors that go into site selection and their importance.

Intalytics Commentary – The Pull of “Zoom Towns”, and Other Ways People Moved in 2020

Intalytics Commentary – The Pull of “Zoom Towns”, and Other Ways People Moved in 2020

With many high-profile companies implementing temporary or permanent remote-work policies this year, the link between location and earnings potential.

Intalytics Commentary: Learning from Outliers – Additional Considerations

Intalytics Commentary: Learning from Outliers – Additional Considerations

In a recent Intalytics Q&A, Justin Tischler and I examined the value of studying outliers to better understand key drivers of unit performance.  In.

Customer Segment Management: What You Didn’t Know Your Marketing Analytics Team was Missing – 2nd Edition

Customer Segment Management: What You Didn’t Know Your Marketing Analytics Team was Missing – 2nd Edition

Our first article in this series introduced the concept of Customer Segment Management – an approach based on defining and measuring the aggregate.

Who’s Cooking on the Days Surrounding Thanksgiving? Not Us!

Who’s Cooking on the Days Surrounding Thanksgiving? Not Us!

For most American households, Thanksgiving consists of happy times spent roasting turkey, mashing potatoes, and baking pies, all culminating in a.

Intalytics Commentary: A Visit to the Local Mall

Intalytics Commentary: A Visit to the Local Mall

Anyone in the retail or shopping center industry is familiar with the challenges facing the regional shopping center industry today. Countless.

Claire’s Stores Selects Intalytics to Inform U.S. Expansion

Claire’s Stores Selects Intalytics to Inform U.S. Expansion

FOR IMMEDIATE RELEASE

Target and Ulta Beauty: A Marriage Made in Heaven

Target and Ulta Beauty: A Marriage Made in Heaven

Target and Ulta Beauty stunned the retail world last week with the announcement that Ulta would be opening “shop-in-shop” locations in more than 100.